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A 2016 round up on international trade

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Enterprise Rent-A-Car: Super recruiter

At Enterprise Rent-A-Car, the largest car rental company in North America, everyone begins as a management trainee, and all higher-level positions are filled through internal promotions. Recruitment is therefore critical. “If we’re not getting the right people coming in the front door, we’re not going to be able to grow and sustain our operations,” says Donna Miller, HR director for Europe. “So, from our point of view that’s always the biggest focus. It’s not just a function that falls into the HR or the recruitment teams.

Engineers unite at GM

“Ten years ago, we were much more regionally based,” says Mary Barra, vice-president of global HR at GM, a US-based automaker. Now the company is benefiting from a strong push towards global integration. The objectives are saving money, responding faster to the market, speeding up the innovation process and producing better cars. How does the company operate globally?

The 'transparent' US Navy

Until about two years ago, the US Navy was like most large organisations involved with social media—it primarily used social networks to tell the world about itself. But suddenly, with one dramatic crisis, the brass decided that the Navy must actively engage people through such channels. It was 2009, and four Somali pirates were fleeing their bungled hijacking of an American-flagged ship after the USS Bainbridge interrupted the theft. The pirates, in a commandeered lifeboat, held hostage Richard Phillips, captain of the attacked ship.

The global boutique

When customers start interacting with products they love, good things can happen. This was the case with Australia-based LaRoo, a privately held maker of mobile-phone accessories founded six years ago by Lara Solomon, a former brand manager with Conair, SC Johnson and Vidal Sassoon.

Ms Solomon hit on a product idea that was both quirky and inexpensive—colourful sock-like covers for mobile devices, which she dubbed Mocks. The products are made in China but are small enough to send anywhere in the world, and thanks to the easy ability to tap online communities.

The 'transparent' US Navy

Until about two years ago, the US Navy was like most large organisations involved with social media—it primarily used social networks to tell the world about itself. But suddenly, with one dramatic crisis, the brass decided that the Navy must actively engage people through such channels. It was 2009, and four Somali pirates were fleeing their bungled hijacking of an American-flagged ship after the USS Bainbridge interrupted the theft. The pirates, in a commandeered lifeboat, held hostage Richard Phillips, captain of the attacked ship.

The global boutique

When customers start interacting with products they love, good things can happen. This was the case with Australia-based LaRoo, a privately held maker of mobile-phone accessories founded six years ago by Lara Solomon, a former brand manager with Conair, SC Johnson and Vidal Sassoon.

Ms Solomon hit on a product idea that was both quirky and inexpensive—colourful sock-like covers for mobile devices, which she dubbed Mocks. The products are made in China but are small enough to send anywhere in the world, and thanks to the easy ability to tap online communities.

Reinventing Aviva

Aviva is the sixth-largest insurance group in the world, but until recently it was a loose federation of companies with more than 40 different brands across 28 markets. In October 2007 the company’s chief executive, Andrew Moss, announced an ambitious plan to unite the company under a single brand. The programme was called “One Aviva”.

Lessons from Chile - Squeezing yesterday’s pioneers: Challenges in accessing capital

As in many regions, the cost and availability of credit is near the top of the priority list for companies in Latin America. The issue is becoming especially acute in emerging markets, as a flight from risk by global financial institutions squeezes out financing that was previously available.

The role of boardroom dynamics

Non-executive directors who are aware of their company's risk exposure and who receive timely, relevant information about the business are in a good position to ask the right questions. But knowledge, along with the protocols and procedures that form the basis of corporate governance, can only go so far. Often, it is boardroom dynamics that constitute the biggest barrier to effective risk oversight.

Invensys

As a company that provides technology, software and consultancy to oil refineries, nuclear power stations and rail systems, Invensys cannot afford to take risk management lightly. Over the past two years, it has introduced a new structure and process for managing risk that relies on embedding risk management within its functions and divisions under a framework controlled by a central risk function and committee.

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