Technology & Innovation

The open corporation

January 23, 2013

Global

January 23, 2013

Global
Our Editors

The Economist Intelligence Unit

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Why read this report

  • The app culture winds of change are strong. IT consumerisation has already led to cultural shifts at over half of the respondents’ companies—53%report they have already seen either some or major cultural changes due to the use of personal devices and applications. And the revolution is far from over: 84% of respondents expect to see major or some changes in the next three years as a result of the emerging app culture.
  • Support from leadership is key to cultural change. Adoption of the app culture is far from uniform, but the survey suggests a very strong link between leadership’s support and the extent to which new technology has been allowed to penetrate the organisation. 77% of “early adopter”’companies’ leaders are proponents of the app culture, compared to 44% in “follower” companies. "Organisational DNA” also affects adoption rates: a company’s geographic location, size and core industry all play a role in its view of consumerisation and the level of transformation experienced.
  • Access to information will be the app culture’s greatest impact on the organisation. Information—particularly, access to information and the exchange of ideas—is at the heart of the transformation that the app culture is expected to catalyse. Free-flowing communication among stakeholders is expected to lead to an increased level of collaboration across the organisation. However, greater access to information is expected to open a Pandora’s Box for information security—60% of respondents viewed the increased risk of compromising sensitive corporate information as the number-one risk of the app culture.
  • Increased collaboration means faster decisions and more innovation. The app culture is expected to drive better and faster decisions, according to 68% of respondents. Decisions will be informed by broader set of inputs, made with greater speed and with increased transparency and accountability. According to 72% of respondents, innovation will accelerate as managers allow employees more flexibility, leading to a grassroots led pursuit of new ideas.

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