Technology & Innovation

Good to grow? The environment for Asia's Internet businesses

July 03, 2013

Asia

July 03, 2013

Asia
Our Editors

The Economist Intelligence Unit

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Good to grow? The environment for Asia’s Internet businesses is an Economist Intelligence Unit report commissioned by the Asia Internet Coalition*. Its central question is why Asian produced online content and platforms do not have greater worldwide audiences, given that Asia is the world’s largest and fastest growing Internet market. Based on interviews with more than 30 entrepreneurs and experts around the region, this report focuses on the internal and external factors that influence the business models and growth ambitions of Asian Internet companies. These include the commercial and regulatory environment, as well as the market for talent and the ecosystem of collaboration.

Key Findings

  • There is global demand for Asian content and platforms, but few entrepreneurs are thinking globally
  • Asian Internet businesses typically focus on home markets, either because they are potentially huge or because they feel they need to build scale before venturing abroad
  • Monetisation is an uphill battle for many entrepreneurs
  • Online payment channels are fragmented and under-developed, hindering business
  • Internet regulation is on the rise, and many governments are focusing more on control than enablement, failing to understand the negative impact on the sector
  • Asia's market for tech talent is being fought over globally. To ensure supply governments need to think strategically, both in letting foreign talent in and building up the local base
  • A culture of collaboration is slowly replacing suspicion in Asia

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