Technology & Innovation

The Digital Dilemma

March 04, 2015

Global

March 04, 2015

Global
Charles Ross

Asia editorial director

Charles Ross is Principal of Policy and Insights in Asia-Pacific and leads the region's technology and society practice. Prior to this role, he was editorial director for The Economist Intelligence Unit overseeing all thought leadership research in Asia. Charles combines a deep understanding of how technology trends are reshaping business and society with excellent research and editorial skills, to create impactful and award-winning research programmes for clients. Charles is currently based in Australia and has led many projects analysing the implications for business of new technology trends such as blockchain, fintech, smart cities, cloud computing, sustainability and the internet of things, for Google, Stripe, SAP, Telstra, Microsoft, Prudential, Westpac and the Singapore government. He is a contributing industry expert to the UN Science Policy and Business Forum on the Environment and a frequent speaker at finance and technology events across the region. Charles holds a master of business administration, focusing on strategy and organisational change, from the University of Oxford and a certificate in public policy analysis from the London School of Economics and Political Science.

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A large majority of senior telecom executives are anxious about the impact digital technologies will have on their revenues—and are poorly equipped to deal with it, according to a new report published by The Economist Intelligence Unit.

A large majority of senior telecom executives are anxious about the impact digital technologies will have on their revenues—and are poorly equipped to deal with it, according to a new report published by The Economist Intelligence Unit.

The digital dilemma: Telecoms firms prepare for the future, commissioned by Wipro, is based on a survey of 200 senior telecom executives, including 48 CEOs, conducted in 2014, as well as in-depth interviews.          

Nearly 40% of CEOs think they are the same as—or weaker than—their rivals when it comes to digital management awareness. In addition, more than 85% of executives think that most new digital products and services will either originate from external parties or be developed in partnership with them.

The research finds that many senior executives are wrestling with the dilemma of simultaneously attracting customers and driving revenue, with over 60% rating ROI as a significant influence when evaluating emerging technologies for investment, but as many as 42% saying consumer desires are an equally important consideration

Some telecoms firms are building digital ecosystems, which bring together industry players to collaborate on innovation and get products to market quicker. Among survey respondents, 56% believe future products and services in growth areas such as ‘smart cities’ will be created in this way. Even ‘over-the-top’ content companies such as Skype and WhatsApp (still resented for stealing operator revenue) are considered possible partners by 51% of companies.         

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