Matt Atkinson joined Tesco in 2011 as Group Marketing and Chief Digital Officer. Before joining Tesco, he was the Global Chief Executive Officer of HAVAS's digital and data businesses. Matt was also the country Chief Executive Officer of HAVAS-owned EHS, who have worked with Tesco for over a decade. Prior to this, Matt had a diverse background in marketing, brand and agency management, working with big global brands and setting up international businesses, including a period of time setting up agencies in Asia.
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