Research Methodology
This report is based on a survey of 195 senior executives from outside Russia, focusing on those whose companies have past or current experience with Russian companies as joint-venture partners, merger partners or parent companies, or plan to enter such arrangements over the next three years. Slightly under one-half (46%) of the sample consists of executives with current or past experience with Russian partners or parent companies, with the rest planning to do business with Russian partners or investors in the next three years.
Respondents are senior-level executives: 59% are C-level (CEO, CFO, etc) or above. The survey is global, with 33% based in Western Europe, 26% each in the Asia-Pacific region and North America, 11% in the Middle East and North Africa, and the balance in the rest of the world. Respondents tend to
work for large companies: over one-half (52%) work for companies with more than US$1bn in annual revenue. They are also from a wide range of industries, with the strongest representation in manufacturing (21%), energy and natural resources (16%), and financial services (12%).
In addition to the survey, the Economist Intelligence Unit conducted extensive desk research as well as in-depth qualitative interviews of experts and executives who have experience of working with Russian partners.