Jon Tipple is the Chief Strategy Officer at FutureBrand, the Brand Strategy, Design and Innovation company. He is responsible for FutureBrand’s strategy offer across the EMEA region. Passionate about design and innovation and the role it plays in human decision-making, he specialises in FMCG & CPG, leisure, retail, sport, media and health & well-being and has worked on global brands such as The London Organising Committee of The Olympic Games, Nespresso, Virgin, AB InBev and Danone.
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